Regatta Great Outdoors is to sponsor CoppaFeel’s two treks this year. The first trek is taking place in Pembrokeshire, Wales in June where Giovanna Fletcher and her fellow team leaders and trekkers spend five days covering approximately 100km; and the second trek will the trekkers make the trip to the Sahara in November.
CoppaFeel! is the first breast cancer charity in the UK to solely create awareness amongst young people, with the aim of instilling the knowledge and tools they need to get to know their bodies. Giovanna Fletcher is their charity ambassador and at Label PR we worked with CoppaFeel!, Giovanna and Regatta to create multiple social media posts to promote the trek and increase donations to the charity.