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The Alesha Edit x Regatta

Alesha Dixon has teamed up with Regatta Great Outdoors to create an exclusive fashion Edit of six opulent coats and must have jackets – making the ultimate collection for the emerging AW18 coat trends. The Alesha Edit is made up of six luxury coats and jackets all infused with Alesha’s modern twist, incorporating high shine fabrics and luxurious faux fur in rich tones of deep navy, bold burgundy, winter white and timeless black. Inspired by Alesha’s love of fashion and spending time outside with her family and five dogs, the collection fuses these great passions with Alesha’s impeccable sense of style.   Known for her style credentials and loved by the nation for her jaw dropping BGT looks, Alesha said:...

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Launching The Alesha Edit

Label PR invited key journalists and influencers alike to come and celebrate the launch of The Alesha Edit with Regatta Great Outdoors - a collection of 6 luxury jackets for AW18. Alesha Dixon hosted a fun and lively dinner at The Boundary Rooftop Terrace, while guests were able to mingle in the sunshine, peruse the collection and pose for the obligatory selfie in front of the step and repeat board with Alesha of course. Our photographer Tom was on hand to capture the evening, while guests sipped cocktails and fizz while the sun went down. Thank you to everyone who came and made the event a huge success. #TheAleshaEdit

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Amy Willerton announced as the new face of Proactiv

Skincare brand Proactiv+ launched Amy Willerton, a model and TV presenter as the latest brand ambassador. Willerton joins an alumnus of Proactiv+ celebrity faces including Katy Perry, Adam Levine, Nicole Scherzinger and Jorgie Porter. Label PR executed the launch of the collaboration, working with press and influencers to create a 360degree campaign. Willerton said of her experience and being named as a Proactiv+ Ambassador: “I’m overjoyed to share my Proactiv+ skincare journey. I’ve been using the brand’s range of products for many years. When this product was introduced to me it really did change my life because I know what having confidence through clear skin can do for your life.   I used so much makeup to cover up my...

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Mark Hill lands at V Fest

Mark Hill took over V Festival and made it the go-to girly styling destination, providing all things ombre, pink and glitter! Through numerous design and development meetings, Label PR created a container concept, which allowed festival-goers to receive hair treatments in the custom built shipping container. Created for the brand in pink and orange ombre, the container travelled the nation to arrive at V Festival for a manic two day style stop-off.Label PR pulled on their steel toecap boots and hard hats for this project. From site visits to health and safety we had it covered. Providing V Festival with all the relevant documentation and assessments, we were able to ensure Mark Hill were fit to pass the test.In the...

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Mark Hill Pick N Mix wand launch

Another grand event for the Label PR team, and this time it was the incredible launch for Mark Hills brand new Pick N Mix Interchangeable Wand. Hosted at the Icetank in central London, journalists, top bloggers and celebrities including official brand ambassador Charlotte Crosby as well as Billie Faiers, Megan McKenna, Binky Felstead and the cast of Love Island flocked to the venue to meet Mark Hill himself and get the exclusive preview of the brand new hair styling tool. With celebratory vibes all around, cocktails galore and Lauren Pope providing an amazing DJ set, it was truly a night to remember. The Mark Hill stylists demonstrated the brand new tools and styled up the guests, while other attendees helped themselves...

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