News — Launch RSS



WELCOME TO THE REGATTA FAMILY, GIOVANNA!

Last night the agency celebrated in style to welcome Giovanna Fletcher to the Regatta Great Outdoors family with an exclusive London launch event.   The Label PR team was out in force to deliver a beautifully styled dinner for Gi’s first collection for the UK outdoor retailer. A stunning table greeted guests featuring raw seasonal fruit and vegetables to echo the campaign shoot’s country house concepts. Place settings on freshly made jam jars using foraged fruit made a great conversation starter for everyone taking their seat and the party went on into the evening.   The Autumn/Winter pieces include eight must-have coats which were displayed to guests in The Chapel Room at Arber House, followed by a delicious sit-down meal...

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ROCHELLE HUMES X REGATTA SS22 LAUNCH DINNER

Tonight Rochelle Humes celebrated the exclusive launch of her SS22 collection with British outdoor retailer Regatta Great Outdoors. Hosting a lavish dinner at SPRING, Somerset House with fashion editors, the TV presenter unveiled her second eight-piece edit of jackets and coats. Rochelle introduced her spring summer collection which includes seaside inspired pieces in classic navy and white with accents of zesty orange.   Rochelle said: “Working on a second season with Regatta has been a dream. The shoot in Cornwall really gave us a chance to road-test the collection as we had rain, shine, and rain again – but that makes me love my range even more because I speak from experience that I’ve tested and absolutely love the eight...

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LABEL PR UPLIFTS CLIENT ROSTER WITH BRAVISSIMO WIN

Label PR is proud to announce that it has been appointed by multi-channel lingerie retailer Bravissimo to handle all press and communications for the brand, including unveiling the brand’s new celebrity partnership for 2022. As a household name, Bravissimo has been supporting women who are D-L cup for more than 25 years–with 94 size options and 25 brands on offer across its 26 UK stores and at www.bravissimo.com. The brand is known for its award-winning lingerie, nightwear, swim,and sportswear. Almina Wilson, Label PR co-owner and Director said: “As an agency we’re looking forward to working with such a positive brand. The chemistry between our teams was clear from the outset and our work will focus on delivering this same high energy to all campaigns, which will always focus on great...

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MISSGUIDED BEAUTY NEW PRODUCT LAUNCH

Self-love ✔️ Strength ✔️ Confidence ✔️ BROW GAME, we have got you covered. When new client, Missguided Beauty tasked us to launch their epic new brow product Come @ Me Brow Balm, we knew exactly how to make an impact. With the focus on feeling at your best and appreciating strength in all its forms, we set to work creating a mailer that ticked all the boxes. We love turning our vision into a reality and we were able to launch the Come @ Me Brow Balm to some of our favourite beauty influencers. They all received a signature pink gym bag filled with everything you need to feel as strong and confident as your brow game. Branded yoga blocks,...

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Lavish Alice x Rosie Connolly-Quinn

Label PR worked with Lavish Alice to broker a unique partnership between the brand and fashion and lifestyle blogger Rosie Connolly-Quinn. From beginning to end we loved working on this and seeing the campaign outperform all targets was the best part. As well as being a sell-out collection the partnership opened new avenues for the brand and saw them host an exclusive dinner to celebrate Rosie and everything the collaboration had achieved. Rosie was thrilled to hear the brand wanted to collaborate all those months ago and she’s come so far in seeing her inspiration and ideas become reality. She said: “I got an email and I was in the cinema with my kids and I don’t think I’ve ever...

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