News RSS



LABEL PR UPLIFTS CLIENT ROSTER WITH BRAVISSIMO WIN

Label PR is proud to announce that it has been appointed by multi-channel lingerie retailer Bravissimo to handle all press and communications for the brand, including unveiling the brand’s new celebrity partnership for 2022. As a household name, Bravissimo has been supporting women who are D-L cup for more than 25 years–with 94 size options and 25 brands on offer across its 26 UK stores and at www.bravissimo.com. The brand is known for its award-winning lingerie, nightwear, swim,and sportswear. Almina Wilson, Label PR co-owner and Director said: “As an agency we’re looking forward to working with such a positive brand. The chemistry between our teams was clear from the outset and our work will focus on delivering this same high energy to all campaigns, which will always focus on great...

Continue reading



Rochelle x Regatta AW21 Mailer Drop

To celebrate Rochelle Humes x Regatta AW21 collection we created a bespoke blue/green velvet box, embossed with the recipients’ initials chained up to contain the big reveal! This mailer captured all of our recipient's attention and kept them guessing what's inside!   Around the box was a gold chunky chain with a padlock and notecard explaining the concept and an envelope containing the key to open. Once inside the velvet gift box, recipients found a wrapped Rochelle Humes x Regatta jacket, a bottle of champagne, look book and notecard.  

Continue reading



MISSGUIDED BEAUTY IS DOUBLING DOWN!

Global make-up brand Missguided Beauty has partnered with Daisy and Phoebe Tomlinson as brand ambassadors–a deal brokered by Label PR. Following on from its successful nationwide launch in Superdrug stores in March 2021, Missguided Beauty has named twin models and influencers Daisy and PhoebeTomlinson as brand ambassadors. With a combined audience of 2.3 million across Instagram, both will work to showcase products, tutorials and new ranges launching in time for Christmas. LabelPR will lead the press and influencer campaign for the brand. Known for its commitment to diversity plus being vegan and cruelty-free, Missguided Beauty offers 148 products across the range including its celebrated Demi-Matte Foundation, which is available in 25 diverse shades. Missguided Beauty is available at Superdrug stores across the UK as well as on the flagship brand’s website Missguided.co.uk. Label PR will...

Continue reading



MISSGUIDED BEAUTY HOT GIRL SUMMER!

Welcome to your fast-track to hot girl summer. Label PR have loved launching MissguidedBeauty’s newest must-have product– the game changing Matte Trick Banana Powder.Yes,it’s finally here to blur imperfections, control oil, and smooth over texture- basically giving you a filter-finish in one stroke of a brush. To celebrate Label PR created the ultimate summer beauty box for key influencers and VIPs. Containing everything you need for the best pool day of your life,including bespokebranded towels, hats, sunglasses and of course everything needed for packing the ultimate holiday make-up bag; all delivered in a branded Missguided Beauty gift box. Influencers loved the mailerdrop and coverage flooded in across social, tagging the brand in gorgeous content celebrating Missguided Beauty,the new Banana Powder and the summer ahead!

Continue reading



MISSGUIDED BEAUTY NEW PRODUCT LAUNCH

Self-love ✔️ Strength ✔️ Confidence ✔️ BROW GAME, we have got you covered. When new client, Missguided Beauty tasked us to launch their epic new brow product Come @ Me Brow Balm, we knew exactly how to make an impact. With the focus on feeling at your best and appreciating strength in all its forms, we set to work creating a mailer that ticked all the boxes. We love turning our vision into a reality and we were able to launch the Come @ Me Brow Balm to some of our favourite beauty influencers. They all received a signature pink gym bag filled with everything you need to feel as strong and confident as your brow game. Branded yoga blocks,...

Continue reading